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Video Ad Serving Template (VAST) is a specification defined and released by the Interactive Advertising Bureau (IAB) that sets a standard for communication requirements between ad servers and video players in order to present video ads. It is a data structure declared using XML.
According to Interactive Advertising Bureau (IAB) guidelines, there are three types of video ad formats: [4] Linear video ads — the ads are presented before, in the middle of, or after the video content is consumed by the user, in very much the same way a TV commercial can play before, during or after the chosen program. Non-linear video ads ...
The video is an example of display advertising used for commemorating 27 years of Nike's Air Max shoes. The video advertising aimed at creating brand awareness among users and convincing them to watch the Hangout and purchase products from the display advertising itself. Consumers were able to shop by clicking the display advertising.
AOL Advertising provides advertisers, agencies and publishers with the most powerful, comprehensive and efficient online advertising tools available anywhere. AOL APP News / Email / Weather / Video
The AOL.com video experience serves up the best video content from AOL and around the web, curating informative and entertaining snackable videos.
Promotional recording, an audio or video recording distributed to publicize a recording; Trailer (promotion), a commercial advertisement for a feature film; Music video, a short film that integrates a song with imagery
Trailer for Universal Pictures' science-fiction horror film Frankenstein (1931). A trailer (also known as a preview, coming attraction, or attraction video) is a short advertisement, originally designed for a feature film, which highlights key scenes of upcoming features intended to be exhibited in the future at a movie theater or cinema.
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