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Today, the closest competitor of the Izod brand is the Chaps brand owned by Ralph Lauren Corporation, while the U.S. Polo Assn. brand is also an indirect competitor. On June 23, 2021, it was announced that the Izod brand would be sold to Authentic Brands Group alongside Van Heusen, Arrow, and Geoffrey Beene. [2] The sale was completed on August ...
In 1953, David Crystal, the owner of Izod and Haymaker, bought 50% of the rights to market Lacoste in America. The "Izod" and "Haymaker" brands were already established there. "Lacoste" was added to enhance the brands' prestige and introduce the name to American markets. The resulting union of the two companies was the piqué polo/tennis shirt ...
The company claims this as the first example of a brand name appearing on the outside of an article of clothing. [8] Starting in the 1950s, Izod produced clothing known as Izod Lacoste under license for sale in the US. This partnership ended in 1993 when Lacoste regained exclusive U.S. rights to distribute shirts under its own brand.
Centric Brands Inc. is extending its licensing agreements with Izod and Coach into additional categories. With Izod, Centric’s expanded licensing deal encompasses men’s sportswear, activewear ...
In the ABG portfolio, Brooks Brothers name will continue to be marketed as an upscale traditional preppy brand, while Nautica will be marketed as a more affordable upper mid-price, modern athleisure brand. In 2021, it was announced that ABG would acquire the Izod brand from PVH, which offers several similar clothing styles to Nautica. [4]
The sale closed on August 2, 2021. Under Authentic Brands Group, United Legwear & Apparel Company was granted the license for the Van Heusen, Arrow, and Geoffrey Beene brands, while Centric Brands was granted the license for the Izod brand. A sale of the Warner's, Olga, and True&Co brands to Basic Resources followed in November 2023. [24]
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