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Southpole is an American wholesale clothing and fashion company, designer, distributor, licensor, and marketer based in Fort Lee, New Jersey, with operating headquarters in New York City. The company was founded in 1991 by two Korean American brothers, David Khym and Kenny Khym under their company name, Wicked Fashions Inc.
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The wearing of clothing is exclusively a human characteristic and is a feature of most human societies. There has always been some disagreement among scientists on when humans began wearing clothes, but newer studies from The University of Florida involving the evolution of body lice suggest it started sometime around 170,000 years ago.
In many cultures, clothing indicated the social status of various members of society. The development of attire and fashion is an exclusively human characteristic and is a feature of most human societies. Clothing made of materials such as animal skins and vegetation was initially used by early humans to protect their bodies from the elements.
The "street" approach to style and fashion is often based on individualism, rather than focusing solely on current fashion trends. Using street style methods, individuals demonstrate their multiple, negotiated identities, in addition to utilizing subcultural and intersecting styles or trends.
Clothing is a non-verbal sign that can be interpreted differently depending on the context, situation or culture. It's in this way that the semiotics of fashion can be linked to social semiotics. According to Fred Davis, “ The chief difficulty of understanding fashion in its apparent vagaries is the lack of exact knowledge of the unconscious ...
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Clothing is used for protection against injury in specific tasks and occupations, sports, and warfare. Fashioned with pockets, belts, or loops, clothing may provide a means to carry things while freeing the hands. Clothing has significant social factors as well. Wearing clothes is a variable social norm. It may connote modesty.