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  2. Creator economy - Wikipedia

    en.wikipedia.org/wiki/Creator_economy

    The creator economy or also known as creator marketing and influencer economy, is a software-driven economy that is built around creators who produce and distribute content, products, or services directly to their audience, leveraging social media platforms and AI tools. [1]

  3. Middle-market company - Wikipedia

    en.wikipedia.org/wiki/Middle-market_company

    A middle-market or mid-market company is one that is larger than a small business and smaller than a big business. [1] [2] Different authorities use different metrics to compare company sizes — some look at revenue, others at either asset size or number of employees [3] — with the result that different authorities give different definitions of the "middle market".

  4. Market environment - Wikipedia

    en.wikipedia.org/wiki/Market_environment

    Business markets include those that buy goods and services for use in producing their own products to sell. This is different from the reseller market which includes non-business activities that purchase goods to resell as is for a profit. These are the same companies mentioned as market intermediaries.

  5. Small-Cap vs. Mid-Cap vs Large-Cap: Why the Differences ... - AOL

    www.aol.com/finance/small-cap-vs-mid-cap...

    Just like gamblers place bets on boxers who fight in divisions based on their weight, investors, too, put their money down on stocks that are grouped together by size. All publicly traded companies...

  6. Porter's five forces analysis - Wikipedia

    en.wikipedia.org/wiki/Porter's_five_forces_analysis

    A graphical representation of Porter's five forces. Porter's Five Forces Framework is a method of analysing the competitive environment of a business. It draws from industrial organization (IO) economics to derive five forces that determine the competitive intensity and, therefore, the attractiveness (or lack thereof) of an industry in terms of its profitability.

  7. Why a 23-year-old TikTok influencer with 1 million followers ...

    www.aol.com/finance/why-23-old-tiktok-influencer...

    Influencer events are actually a large part of what got me really intrigued in corporate America. I was naturally talking to people on marketing teams and social teams all the time—people who ...

  8. Middle management - Wikipedia

    en.wikipedia.org/wiki/Middle_management

    American business historian Alfred D. Chandler Jr. argued in The Visible Hand (1977) that in the nineteenth century, Adam Smith's invisible hand was supplanted by the "visible hand" of middle management, which became "the most powerful institution in the American economy". He credited middle managers with a central importance like the inventors ...

  9. Business plan - Wikipedia

    en.wikipedia.org/wiki/Business_plan

    The format of a business plan depends on its presentation context. It is common for businesses, especially start-ups, to have three or four formats for the same business plan. An "elevator pitch" is a short summary of the plan's executive summary. This is often used as a teaser to awaken the interest of potential investors, customers, or ...