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The Lego Speed Champions theme was launched on 1 March 2015. The Lego Group announced a partnership with Ferrari, McLaren, Mercedes, and Porsche. As part of the marketing campaign, The Lego Group released six sets based on racing cars. Each set featured different racing cars such as Ferrari, McLaren, Mercedes, and Porsche.
The FIRST LEGO League World Championship was held as a virtual competition on April 18 and 19, 2020 and hosted by FLL Share and Learn. The FIRST Championship is a four-day robotics championship held annually in April at which FIRST student robotics teams compete. For several years, the event was held at the Georgia Dome in Atlanta, Georgia, but ...
In 2020, The Lego Group reported that the Lego Technic, Lego Star Wars, Lego Classic, Lego Disney Princess, Lego Harry Potter and Lego Speed Champions, "The strong results are due to our incredible team," and that these themes had helped to push revenue for the first half of 2020 grow 7% to DKK 15.7 billion compared with the same period in 2019.
The only competition run by FIRST is the FIRST Championship [14] In 2007, 96 teams competed in the FIRST LEGO League World Festival in Atlanta, Georgia on April 27–30. [15] The 2007–08 Power Puzzle FIRST LEGO League World Festival and the 2008–09 FIRST LEGO League World Festival on Climate Connections were held again in the Georgia Dome ...
Lego Masters is an international reality television show in which teams compete to build the best Lego project, based on the original British show of that name, which premiered in 2017. Many other countries adapted the format and began airing their own versions starting in 2018.
World Robot Olympiad. The World Robot Olympiad (WRO) is a global robotics competition for young people. The World Robot Olympiad competition uses Lego Mindstorms manufactured by LEGO Education. [1] First held in 2004 in Singapore, it now attracts more than 28,000 teams from more than 85 countries.
On 13 November 2019, Peugeot announced its return to the WEC and the iconic 24 Hours of Le Mans for 2022 in the new Hypercar category, this debut was subsequently delayed, with Peugeot stating "Team PEUGEOT TotalEnergies’ PEUGEOT 9X8 Hybrid Hypercar will not race at the 2022 24 Hours of Le Mans and will instead make its racing debut in the FIA World Endurance Championship (FIA WEC) this ...
In 2020, The Lego Group reported that the Lego Technic, Lego Star Wars, Lego Classic, Lego Disney Princess, Lego Harry Potter and Lego Speed Champions, "The strong results are due to our incredible team," and that these themes had helped to push revenue for the first half of 2020 grow 7% to DKK 15.7 billion compared with the same period in 2019.