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  2. Flyer (pamphlet) - Wikipedia

    en.wikipedia.org/wiki/Flyer_(pamphlet)

    A flyer (or flier) is a form of paper advertisement intended for wide distribution and typically posted or distributed in a public place, handed out to individuals or sent through the mail. Today, flyers range from inexpensively photocopied leaflets to expensive, glossy, full-color circulars. Flyers in a digital format can be shared on the ...

  3. Advertising - Wikipedia

    en.wikipedia.org/wiki/Advertising

    A copper printing plate dated back to the Song dynasty used to print posters in the form of a square sheet of paper with a rabbit logo with "Jinan Liu's Fine Needle Shop" and "We buy high-quality steel rods and make fine-quality needles, to be ready for use at home in no time" written above and below [10] is considered the world's earliest ...

  4. Advertising campaign - Wikipedia

    en.wikipedia.org/wiki/Advertising_campaign

    The diagram usually flows left to right (unless shown in a circular array) starting with the source. An advertising campaign uses the communication process diagram to ensure all the appropriate steps of communication are being taken in order. The source is the person or organisation that has a message they want to share with potential consumers ...

  5. Advertising slogan - Wikipedia

    en.wikipedia.org/wiki/Advertising_slogan

    2 Format. 3 History. 4 Use. Toggle Use subsection ... 7 See also. 8 Notes. 9 References. 10 Further reading. 11 External articles. Toggle the table of contents ...

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  7. Newspaper display advertising - Wikipedia

    en.wikipedia.org/wiki/Newspaper_display_advertising

    In a modular system ad sizes are represented by the amount of the total page the ad takes up. For example 1/2 page, 1/4 page, 1/8 page, etc. This has been a popular system among many newspapers because it simplifies the layout process (i.e. less ad sizes to fit in newspaper) and makes pricing much easier for an advertiser to understand.

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