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For example, Chinese automobile advertisements, which are found to belong to the high-context category, characterized by vagueness and implicitness. Much of the information is brought in the context of the publicity, that includes also shared history, relationships, and cultural norms/values (for example, Chinese poetry).
Hofstede's cultural dimensions theory is a framework for cross-cultural psychology, developed by Geert Hofstede.It shows the effects of a society's culture on the values of its members, and how these values relate to behavior, using a structure derived from factor analysis.
The sociocultural perspective is a theory used in fields such as psychology and education and is used to describe awareness of circumstances surrounding individuals and how their behaviors are affected specifically by their surrounding, social and cultural factors. According to Catherine A. Sanderson (2010) “Sociocultural perspective: A ...
The following outline is provided as an overview of and topical guide to culture: Culture – a set of patterns of human activity within a community or social group and the symbolic structures that give significance to such activity. Customs, laws, dress, architectural style, social standards, and traditions are all examples of cultural elements.
Intercultural communication is a discipline that studies communication across different cultures and social groups, or how culture affects communication.It describes the wide range of communication processes and problems that naturally appear within an organization or social context made up of individuals from different religious, social, ethnic, and educational backgrounds.
37th General Assembly of UNESCO in 2013, Paris. Cultural diversity is the quality of diverse or different cultures, as opposed to monoculture.It has a variety of meanings in different contexts, sometimes applying to cultural products like art works in museums or entertainment available online, and sometimes applying to the variety of human cultures or traditions in a specific region, or in the ...
Sociocultural anthropology is a term used to refer to social anthropology and cultural anthropology together. It is one of the four main branches of anthropology. Sociocultural anthropologists focus on the study of society and culture, while often interested in cultural diversity and universalism. [1]
A cultural trait is a single identifiable material or non-material element within a culture, and is conceivable as an object in itself. [1] [2] [3]Similar traits can be grouped together as components, or subsystems of culture; [4] the terms sociofact and mentifact (or psychofact) [5] were coined by biologist Julian Huxley as two of three subsystems of culture—the third being artifacts—to ...