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Famous Footwear is a nationwide chain of retail stores in the United States dealing in branded footwear, generally at prices discounted from manufacturer's suggested prices. The chain is a division of the St. Louis –based Caleres and had more than 1,125 stores in 2010.
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RetailMeNot.com, a digital coupon site in the United States [3] eConversions, the parent company of Gutschein-Codes.de in Germany and VoucherCodes, a voucher code site in the United Kingdom [19] [20] Ma-Reduc.com and Poulpeo.com, digital coupon and cash back sites in France [21] ZenDeals.com, a North American coupon site (October 9, 2013) [22]
The 20 best sales this weekend: Winter clothes, our top running shoes and Valentine's Day gift ideas ... Get an extra 20% off select items at Macy's with code WINTER, like on this 5-pack of ...
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The economist Alex Tabarrok has argued, that the success of this promotion lies in the fact that consumers value the first unit significantly more than the second one. So compared to a seemingly equivalent "Half price off" promotion, they may only buy one item at half price, because the value they attach to the second unit is lower than even the discounted price.
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