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Launched. March 7, 2008 (16 years ago) (2008-03-07) [1] Current status. Online. 538, originally rendered as FiveThirtyEight, is an American website that focused on opinion poll analysis, politics, economics, and sports blogging in the United States. [2] Founder Nate Silver left in 2023, taking the rights to his forecasting model with him to his ...
Nate Silver. Nathaniel Read Silver (born January 13, 1978) is an American statistician, writer, and poker player who analyzes baseball, basketball, and elections. He is the founder of FiveThirtyEight, and held the position of editor-in-chief there, along with being a special correspondent for ABC News, until May 2023. [2]
Robert T. Craig (born May 10, 1947) is an American communication theorist from the University of Colorado, Boulder who received his BA in Speech at the University of Wisconsin–Madison, and his MA and PhD in communication from Michigan State University. [1][2] Craig was on the 1988 founding board of the journal "Research on Language and Social ...
Source credibility is "a term commonly used to imply a communicator's positive characteristics that affect the receiver's acceptance of a message." [1] Academic studies of this topic began in the 20th century and were given a special emphasis during World War II, when the US government sought to use propaganda to influence public opinion in support of the war effort.
Yale attitude change approach. In social psychology, the Yale attitude change approach (also known as the Yale attitude change model) is the study of the conditions under which people are most likely to change their attitudes in response to persuasive messages. This approach to persuasive communications was first studied by Carl Hovland and his ...
University of Oregon. Kansas State University. Everette E. Dennis (born August 15 1942) is an American media expert, author, academic administrator and organization executive. He is a former Dean and Chief Executive Officer at Northwestern University in Qatar (NU-Q). [1] Since 2021, he has been professor emeritus in the Medill School at ...
Herbert Kelman. Carl Iver Hovland (June 12, 1912 – April 16, 1961) was a psychologist working primarily at Yale University and for the US Army during World War II who studied attitude change and persuasion. He first reported the sleeper effect after studying the effects of the Frank Capra propaganda film Why We Fight on soldiers in the Army.
Communication ethics. Communication ethics is a sub-branch of moral philosophy concerning the understanding of manifestations of communicative interaction. [1] Every human interaction involves communication and ethics, whether implicitly or explicitly. Intentional and unintentional ethical dilemmas arise frequently in daily life.