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  2. Apple Records - Wikipedia

    en.wikipedia.org/wiki/Apple_Records

    Apple Records is a British record label founded by the Beatles in 1968 as a division of Apple Corps Ltd. It was initially intended as a creative outlet for the Beatles, both as a group and individually, plus a selection of other artists including Mary Hopkin , James Taylor , Badfinger , and Billy Preston .

  3. Rob Janoff - Wikipedia

    en.wikipedia.org/wiki/Rob_Janoff

    The basic design of his Apple logo is still in use by the company today, but it has had many elements changed along the way. [ citation needed ] Janoff later worked for agencies established in New York City and Chicago such as Chiat/Day where he designed print, TV advertising and branding for numerous national and international clients.

  4. Typography of Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/Typography_of_Apple_Inc.

    Apple's first logo, hand drawn by Ronald Wayne. Apple Inc. uses a large variety of typefaces in its marketing, operating systems, and industrial design with each product cycle. These change throughout the years with Apple's change of style in their products. This is evident in the design and marketing of the company.

  5. Apple Corps - Wikipedia

    en.wikipedia.org/wiki/Apple_Corps

    The website for Harmonix's The Beatles: Rock Band video game was the first evidence of the Apple, Inc./Apple Corps Ltd. settlement: "Apple Corps" is prominently referred to throughout, and the "Granny Smith" Apple logo appears but the text beneath the logo now reads "Apple Corps" rather than the previous "Apple". The website's acknowledgements ...

  6. Marketing of Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/Marketing_of_Apple_Inc.

    The colored stripes were conceived to make the logo more accessible, and to represent the Apple II's color graphics. [6] This logo has been erroneously referred to as a tribute to Alan Turing, with the bite mark a reference to his method of suicide. [7] Both Janoff and Apple deny any homage to Turing in the design of the logo. [6] [8]

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  8. Apple Records discography - Wikipedia

    en.wikipedia.org/wiki/Apple_Records_discography

    This is the discography of Apple Records, a record label formed by the Beatles in 1968. During its early years, the label enjoyed a fair degree of commercial success, most notably with Mary Hopkin and Badfinger, as well as discovering acts such as James Taylor and Billy Preston who would go on to greater success with other labels.

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