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DP Fox owns and operates Fox Motors, Fox Harley-Davidson, and Fox Powersports dealerships in Michigan and the Chicago area. The Fox companies collectively represent 41 brands at 28 locations. [3] DeVos was a finalist for the National Automobile Dealer Association's Dealer of the Year award in 2017. [4]
It was founded in 1983 by ex-Harley-Davidson engineer Erik Buell. [1] Harley-Davidson acquired 49 percent of Buell in 1993, and Buell became a wholly owned subsidiary of Harley-Davidson by 2003. [2] On November 17, 2006, Buell announced that it had produced and shipped its 100,000th motorcycle. [3]
The Harley Owners Group was created in 1983 as a way to build longer-lasting and stronger relationships with Harley-Davidson's customers, by making ties between the company, its employees, and consumers. [4] HOG members typically spend 30% more than other Harley owners, on such items as clothing and Harley-Davidson-sponsored events. [5]
In April 2014, Parsons announced plans to build the "world's largest Harley-Davidson dealership" in Scottsdale. [30] Harley-Davidson of Scottsdale opened in 2015, the two-story, 150,000 square-foot dealership includes a lingerie boutique, tattoo and piercing parlor, arcade, movie theater, and wedding chapel.
In 1906, Harley and the Davidson brothers built their first factory on Chestnut Street (later Juneau Avenue), [13] at the current location of Harley-Davidson's corporate headquarters. [14] The first Juneau Avenue plant was a 40 ft × 60 ft (12 m × 18 m) single-story wooden structure.
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