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The first Lego sets containing instruction manuals are introduced. Lego sells toys in Lebanon. A production plant, Lego Werkzeugbau GmbH, is opened in Hohenwestedt, Germany. 1965: The company in Billund grows to more than 600 employees. 1966: One of Lego most successful series, the Lego train system is released.
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Exo-Force was the first Lego theme to focus on robotic mechanical machines controlled by humans (mecha). This concept often referenced Japanese manga and anime.Previous Lego Space themes had included elements of this, such as Spyrius in 1994 and Roboforce in 1997, but Exo-Force was the first theme to be driven by a detailed storyline.
Lego Games launched in 2009, was a series of Lego-themed board games designed by Cephas Howard and Reiner Knizia [117] [118] in which the players usually build the playing board out of Lego bricks and then play with Lego-style players. Examples of the games include "Minotaurus", in which players roll dice to move characters within a brick-build ...
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Today, Lego is a profitable [1] brand offering construction kits and related products and services, including Lego board games, retail stores, video games, films, theme parks, and consultation services. Despite its expansion, the company remains privately held. [2] Lego has had a significant impact on various areas of popular culture.
Lego Elves (stylised as LEGO Elves) was a Lego product line produced by The Lego Group that was launched in 2015. [2] [3] The product line was based on the storyline of accompanying animated series on Disney Channel, the Lego YouTube channel, and Netflix which follow the adventures of a character named Emily Jones who travels to a magical land called Elvendale.