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The Art of the Sale - Learning From The Masters About The Business Of Life is a non-fiction book by the author and journalist Philip Delves Broughton. He also authored the bestseller Ahead of the Curve. The book was published by Penguin Press in 2012. It analyses the role of persuasion in everyday life and the qualities of effective salespeople.
Trump said in his 2016 presidential campaign that The Art of the Deal is "the No. 1 selling business book of all time". An analysis by PolitiFact found that other business books had sold many more copies than The Art of the Deal. While it is impossible to find exact sales figures, a range of possibilities based on known claims and facts were given.
Selling old stuff is an attractive idea for a lot of people because it serves two great functions: It gets things out of your house, and it earns you money: Win-win! See Our List: 100 Most ...
Selling is considered by many to be a sort of persuading "art". Contrary to popular belief, the methodological approach of selling refers to a systematic process of repetitive and measurable milestones, by which a salesman relates his or her offering of a product or service in return enabling the buyer to achieve their goal in an economic way. [4]
As a selling technique, a sales presentation or sales pitch is a line of talk that attempts to persuade someone or something, with a planned sales presentation strategy of a product or service designed to initiate and close a sale of the product or service.
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Prior to their work together on the book, Donald Trump had established himself in the business of real estate development and written The Art of the Deal, and Robert Kiyosaki authored The New York Times best seller Rich Dad Poor Dad. [3] [9] The coauthors became familiar with each other through encounters at the company The Learning Annex. [9]
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related to: how to master the art of selling