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The company changed its name from Nautilus, Inc. to BowFlex Inc. [8] and refreshed the BowFlex® brand identity [9] in 2023. In March 2024, BowFlex declared Chapter 11 bankruptcy, citing poor post-COVID sales for its collapse. Taiwan-based Johnson Health Tech soon announced that it would acquire all of BowFlex's assets for $37.5 million. [10] [11]
BowFlex is the brand name for cardio and strength fitness training equipment. [25] [12] The first BowFlex product, BowFlex 2000X home gym, was created in 1986. [12] BowFlex products now range from cardio machines, [26] to adjustable dumbbells [27] and home gyms. [28]
In addition to allowing users to purchase products and accessories, users can watch videos, toggle through 360 degree views of the products, read product reviews, sign-up for mobile alerts ...
Soloflex home gym machines use an elastic element to provide resistance. The product also comes with an instructional DVD. Soloflex's WBV Platform made news in July 2007 for a Consumer Reports review that demonstrated it had been using claims from research that may not apply to their machine. [3] "At press time, even the research on its Website ...
Peloton isn’t the only at-home exercise equipment company feeling the pain: BowFlex is too, announcing Tuesday that it has filed for bankruptcy.. The nearly four-decade old company, best known ...
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Arthur Allen Jones (November 22, 1926 – August 28, 2007) was the founder of Nautilus, Inc. and MedX, Inc. and the inventor of the Nautilus exercise machines, including the Nautilus pullover, which was first sold in 1970. [1]
Take up to $1,100 off Bowflex gym equipment in the Bowflex Memorial Day sale 2023. WH fitness editor-approved dumbbells, treadmills, and bikes are on sale now.