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  2. Value proposition - Wikipedia

    en.wikipedia.org/wiki/Value_proposition

    Employees can improve the business client base and build a stronger relationship. Treating employees well, by offering bonuses or special deals they are more likely to take on more responsibility and promote the business they work for. This alliance within the business can promote products or services through word of mouth or social media. The ...

  3. Employee resource group - Wikipedia

    en.wikipedia.org/wiki/Employee_resource_group

    Successful ERGs will combine business and employee goals to provide maximum benefit. Some general common practices of these include: providing cultural support and diversity insight in company products, missions, or methods; developing products and branding for diverse target markets; and building company reputation through active community involvement.

  4. Organizational culture - Wikipedia

    en.wikipedia.org/wiki/Organizational_culture

    A way to implement a change is to connect it to organizational membership. People may have to be selected and terminated in terms of their fit with the new culture. [75] Encouraging employee motivation and loyalty is key and creates a healthy culture. Change managers must be able to connect the desired behavior and organizational success.

  5. Services marketing - Wikipedia

    en.wikipedia.org/wiki/Services_marketing

    Services subject to formal self-regulation (e.g. universities, schools) Services Subject to regulation of marketplace (e.g. hospitality, tourism, leisure services) In situations where the service is subject to some type of public regulation, government departments may establish ceiling prices which effectively limit the amount that can be charged.

  6. Organizational structure - Wikipedia

    en.wikipedia.org/wiki/Organizational_structure

    Employees who are responsible for certain market services or types of products are placed in divisional structure in order to increase their flexibility. Examples of divisions include regional (a U.S. Division and an EU division), consumer type (a division for companies and one for households), and product type (a division for trucks, another ...

  7. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Business-to-consumer marketing, or B2C marketing, refers to the tactics and strategies in which a company promotes its products and services to individual people. Traditionally, this could refer to individuals shopping for personal products in a broad sense. More recently the term B2C refers to the online selling of consumer products.<

  8. Every company wants ‘green-skilled’ workers–but ... - AOL

    www.aol.com/finance/every-company-wants-green...

    A workforce trained in green skills is important because of how dire the planet’s global warming has become—with intense storms, rising sea levels, and heat waves, and drought just some of the ...

  9. Servicescape - Wikipedia

    en.wikipedia.org/wiki/Servicescape

    Servicescape is a model developed by Booms and Bitner [1] to emphasize the impact of the physical environment in which a service process takes place. The aim of the servicescapes model is to explain behavior of people within the service environment with a view to designing environments that does not accomplish organisational goals in terms of achieving desired behavioural responses.