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  2. Search engine marketing - Wikipedia

    en.wikipedia.org/wiki/Search_engine_marketing

    A successful SEM plan is the approach to capture the relationships amongst information searchers, businesses, and search engines. Search engines were not important to some industries in the past, but over the past years the use of search engines for accessing information has become vital to increase business opportunities. [ 34 ]

  3. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [ 1 ] [ 2 ] SEO targets unpaid search traffic (usually referred to as " organic " results) rather than direct traffic, referral traffic, social media traffic, or paid traffic .

  4. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    A marketing plan is a plan created to accomplish specific marketing objectives, outlining a company's advertising and marketing efforts for a given period, describing the current marketing position of a business, and discussing the target market and marketing mix to be used to achieve marketing goals.

  5. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media. [1]Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.

  6. Organ fat in midlife could heighten Alzheimer’s risk via ...

    www.aol.com/organ-fat-midlife-could-heighten...

    Excessive fat around organs in midlife could contribute to Alzheimer’s risk due through neuroinflammation, the results of three small studies have suggested.

  7. Business plan - Wikipedia

    en.wikipedia.org/wiki/Business_plan

    For example, a business plan for a non-profit might discuss the fit between the business plan and the organization's mission. Banks are quite concerned about defaults, so a business plan for a bank loan will build a convincing case for the organization's ability to repay the loan.

  8. What a merger between Nissan and Honda means for the ... - AOL

    www.aol.com/news/merger-between-nissan-honda...

    Japanese automakers Honda and Nissan will attempt to merge and create the world’s third-largest automaker by sales as the industry undergoes dramatic changes in its transition away from fossil ...

  9. College Football Playoff quarterfinal schedule, matchups ...

    www.aol.com/sports/college-football-playoff-odds...

    We have a new favorite to win the College Football Playoff after the first round.. No. 5 seed Texas is +300 to win it all at BetMGM after its 38-24 win over No. 12 Clemson on Saturday. The ...

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