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In 2021, Red Bull founded its own power unit division, Red Bull Powertrains, which will begin producing its own power units for the Red Bull-owned teams in 2026 with backing from Ford. Red Bull Racing chief technical officer Adrian Newey has been credited with designing highly-successful cars that are capable of championship contention. [21]
Red Bull released a cola drink, called Simply Cola, in 2008. A new version of the cola was released in 2019, as part of Red Bull's Organics line. In 2018, the company launched Organics by Red Bull, a line of organic sodas with four flavours; bitter lemon, ginger ale, tonic water, and a new version of Red Bull Simply Cola. [54]
Mark Dietrich Mateschitz (German: [ˈmatεˌʃɪt͡s]; born 7 May 1992) is an Austrian billionaire heir who owns 49% of Red Bull GmbH, the energy drink company that was co-founded by his father, Dietrich Mateschitz. In 2024, Forbes estimated Mateschitz' net worth at $39.6 billion, ranking him as the 31st-richest person in the world. [1]
In 1984, he founded Red Bull GmbH [15] with Yoovidhya, launching the brand in Austria in 1987. [4] [13] Subsequently, he turned the Red Bull drink into a world market leader among energy drinks. [16] It was revealed that he worked on the formula for around three years before the modified drink was launched under the new name Red Bull in 1987. [11]
Chalerm Yoovidhya (born 1950) is a Thai billionaire businessman and co-owner of Red Bull GmbH. As of 2024, Forbes estimates his family's net worth at US$36 billion, making them the wealthiest in Thailand. [1]
Red Bull future engine supplier Ford Motor Co. said Friday it is awaiting the results of an investigation into alleged inappropriate behavior by team principal Christian Horner, but a top ...
The Red Bull company said Wednesday the complainant has a right to appeal the decision. The 50-year-old Horner has been the team principal since Red Bull entered F1 as a full constructor in 2005 ...
Red Bull Technology Limited, previously Red Bull Racing Holdings Limited, [122] is the parent company of Red Bull Racing set up to design, engineer, and build the cars for its Formula One team, and previously its sister team Scuderia Toro Rosso. [123]