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  2. Scarcity - Wikipedia

    en.wikipedia.org/wiki/Scarcity

    [1] Scarcity is the limited availability of a commodity, which may be in demand in the market or by the commons. Scarcity also includes an individual's lack of resources to buy commodities. [2] The opposite of scarcity is abundance. Scarcity plays a key role in economic theory, and it is essential for a "proper definition of economics itself". [3]

  3. Hunger marketing - Wikipedia

    en.wikipedia.org/wiki/Hunger_marketing

    The essence of hunger marketing is artificially low price and/or restricted supply. [1] [2] It encourages impulsive decision-making over rationality, using product scarcity as a driving force. According to research, product scarcity captures consumer interest, enhances the product's perceived value, and promotes innovative product usage. [3]

  4. Scarcity (social psychology) - Wikipedia

    en.wikipedia.org/wiki/Scarcity_(social_psychology)

    Scarcity, in the area of social psychology, works much like scarcity in the area of economics. Scarcity is basically how people handle satisfying themselves regarding unlimited wants and needs with resources that are limited. [1] Humans place a higher value on an object that is scarce, and a lower value on those that are in abundance.

  5. Sales are exploding for a little-known soda brand with a cult ...

    www.aol.com/finance/2016-06-22-sales-are...

    Only a handful of random flavors are available at each retailer that sells LaCroix, so it creates the perception of scarcity. As a result, customers tend to buy their favorite flavors in bulk ...

  6. Opportunity cost - Wikipedia

    en.wikipedia.org/wiki/Opportunity_cost

    A company used $5,000 for marketing and advertising on its music streaming service to increase exposure to the target market and potential consumers. In the end, the campaign proved unsuccessful. The sunk cost for the company equates to the $5,000 that was spent on the market and advertising means.

  7. Category:Scarcity - Wikipedia

    en.wikipedia.org/wiki/Category:Scarcity

    This category has the following 7 subcategories, out of 7 total. C. ... Pages in category "Scarcity" The following 39 pages are in this category, out of 39 total.

  8. Goods - Wikipedia

    en.wikipedia.org/wiki/Goods

    The additional definition matrix shows the four common categories alongside providing some examples of fully excludable goods, Semi-excludable goods and fully non-excludeable goods. Semi-excludable goods can be considered goods or services that a mostly successful in excluding non-paying customer, but are still able to be consumed by non-paying ...

  9. Hoarding (economics) - Wikipedia

    en.wikipedia.org/wiki/Hoarding_(economics)

    Hoarding in economics refers to the concept of purchasing and storing a large amount of a particular product, creating scarcity of that product, and ultimately driving the price of that product up. Commonly hoarded products include assets such as money, gold and public securities, [1] as well as vital goods such as fuel and medicine. [2]