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Pharmaceutical innovations are currently guided by a patent system, [1] the patent system protects the innovator of medicines for a period of time. The patent system does not currently stimulate innovation or pricing that provides access to medicine for those who need it the most, It provides for profitable innovation. [2]
Due to the need for comparable and reliable information related to pharmaceutical product research and marketing in the 1960s, [6] various European companies sent their representatives to meet in Geneva on 5 May 1961. This meeting cause the foundation of the European Pharmaceutical Market Research Association (EPHMRA), carrying the aim to ...
Pharmaceutical marketing is a branch of marketing science and practice focused on the communication, differential positioning and commercialization of pharmaceutical products, like specialist drugs, biotech drugs and over-the-counter drugs.
In exchange, pharmaceutical companies commit to providing doses at a fixed price. This funding mechanism is used when the cost of research and development is too high to be worthwhile for the private sector without a guarantee of a certain quantity of purchases. The idea of advance market commitments was developed by economists in the 2000s.
Pharmaceutical firm’s product pipelines are also essential because they indicate to investors the firm’s potential and possible future profits. [11] How many drugs and how far they are along the product pipeline will determine how easy a pharmaceutical firm can gain investment to continue research and development.
Pharmacy automation involves the mechanical processes of handling and distributing medications. Any pharmacy task may be involved, including counting small objects (e.g., tablets, capsules); measuring and mixing powders and liquids for compounding; tracking and updating customer information in databases (e.g., personally identifiable information (PII), medical history, drug interaction risk ...
Pharmaceutical companies are allowed to deal in generic or brand medications and medical devices. They are subject to a variety of laws and regulations regarding the production, testing, and marketing of drugs. List of pharmaceutical companies; List of largest selling pharmaceutical products; List of largest pharmaceutical settlements
Drug development is the process of bringing a new pharmaceutical drug to the market once a lead compound has been identified through the process of drug discovery.It includes preclinical research on microorganisms and animals, filing for regulatory status, such as via the United States Food and Drug Administration for an investigational new drug to initiate clinical trials on humans, and may ...
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