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Toastettes: Nabisco (which is now owned by Kraft Foods) created their toaster pastry in 1967 called "Toastettes", to compete with Kellogg's Pop-Tarts. The brand was discontinued in 2002 after a failed marketing effort to tie Toastettes in with Nabisco's children's brands.
Nabisco (/ n ə ˈ b ɪ s k oʊ /, abbreviated from the earlier name National Biscuit Company) is an American manufacturer of cookies and snacks headquartered in East Hanover, New Jersey.
Kellogg Co. v. National Biscuit Co., 305 U.S. 111 (1938), is a United States Supreme Court case in which the Court ruled that the Kellogg Company was not violating any trademark or unfair competition laws when it manufactured its own Shredded Wheat breakfast cereal, which had originally been invented by the National Biscuit Company (later called Nabisco).
Sold to Nabisco Brands, Inc. Nabisco's butter business was sold to ConAgra Foods in 1999. It is now discontinued. Trolli U.S. Confectionery: North America 2000 2005 Sold to Wm. Wrigley Jr. Company: Now owned by Farley's & Sathers: Uneeda Biscuits Snack food North America Discontinued Defunct From Nabisco Brands: Vegemite: Spread Australia 2017
R. J. Reynolds Tobacco Company was founded in Winston-Salem, North Carolina, in 1875 and changed its name to R. J. Reynolds Industries, Inc. in 1970.It became RJR Nabisco on April 25, 1986, after the company's $4.9 billion purchase, and earlier 1.9 billion stock swap, of Nabisco Brands Inc. in 1985.
Pop-Tarts quietly discontinued "fan favorite" flavor, Peach Cobbler, sending fans into a frenzy. It was introduced in 2021 and taken off shelves February 2022.
American snack company Nabisco was founded in 1898 and expanded rapidly during its early years. It built a new production facility in Houston, designed by in-house architect Albert G. Zimmerman. [3] Nabisco operated within the facility until 1949, at which point it moved out and Purse & Co., a wholesale furniture distributor, took over the ...
Nabisco, for example, was capitalized at $55,000,000, but its estimated value in real assets was less than $25,000,000. Writing in Moody's Magazine, John Moody referred to the $30,000,000 discrepancy as "water." [3] The Pacific Coast Biscuit Company was formed to compete against Nabisco. It was incorporated in New Jersey in May 1899, and ...
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