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  2. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    v. t. e. The modes of persuasion, modes of appeal or rhetorical appeals (Greek: pisteis) are strategies of rhetoric that classify a speaker's or writer's appeal to their audience. These include ethos, pathos, and logos, all three of which appear in Aristotle's Rhetoric. [ 1 ]

  3. Rhetoric (Aristotle) - Wikipedia

    en.wikipedia.org/wiki/Rhetoric_(Aristotle)

    Aristotle defines rhetoric as the ability in a particular case to see the available means of persuasion. He defines pisteis (plural of πῐ́στῐς, pístis, lit. ''trust in others, faith; means of persuasion'') as atechnic (inartistic) and entechnic (artistic). Of the pisteis provided through speech there are three: ethos, pathos, and logos.

  4. Ethos - Wikipedia

    en.wikipedia.org/wiki/Ethos

    A sculpture representing Ethos outside the Australian Capital Territory Legislative Assembly in Canberra, Australia. Ethos (/ ˈ iː θ ɒ s / or US: / ˈ iː θ oʊ s /) is a Greek word meaning 'character' that is used to describe the guiding beliefs or ideals that characterize a community, nation, or ideology; and the balance between caution and passion. [1]

  5. Poetics (Aristotle) - Wikipedia

    en.wikipedia.org/wiki/Poetics_(Aristotle)

    Aristotle divides the art of poetry into verse drama (comedy, tragedy, and the satyr play), lyric poetry, and epic. The genres all share the function of mimesis, or imitation of life, but differ in three ways that Aristotle describes: Differences in music rhythm, harmony, meter, and melody. Difference of goodness in the characters.

  6. Logos - Wikipedia

    en.wikipedia.org/wiki/Logos

    Aristotle first systematized the usage of the word, making it one of the three principles of rhetoric alongside ethos and pathos. This original use identifies the word closely to the structure and content of language or text. Both Plato and Aristotle used the term logos (along with rhema) to refer to sentences and propositions.

  7. Rhetoric - Wikipedia

    en.wikipedia.org/wiki/Rhetoric

    Aristotle's treatise on rhetoric systematically describes civic rhetoric as a human art or skill (techne). It is more of an objective theory [clarification needed] than it is an interpretive theory with a rhetorical tradition. Aristotle's art of rhetoric emphasizes persuasion as the purpose of rhetoric.

  8. Source credibility - Wikipedia

    en.wikipedia.org/wiki/Source_credibility

    Aristotle divided the aspects of persuasion into three categories: ethos (credibility), pathos (emotion) and logos (logic). As credibility refers to people believing who they trust, emotion and logic indicate a person's emotional connection and means of reasoning to convince one of a particular argument and/or speech. [8]

  9. Rhetorical stance - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_stance

    Rhetorical stance refers to the deliberate choices made by a communicator in shaping and presenting their message. It encompasses the strategic decisions regarding language, style, and tone that are employed to achieve a specific communicative purpose. This concept is deeply rooted in rhetorical theory and is a fundamental aspect of effective ...