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Like other research methodologies within psychology, the case study must produce valid and reliable results in order to be useful for the development of future research. Distinct advantages and disadvantages are associated with the case study in psychology. The case study is sometimes mistaken for the case method, but the two are not the same.
Famous case studies are for example the descriptions about the patients of Freud, who were thoroughly analysed and described. Bell (1999) states "a case study approach is particularly appropriate for individual researchers because it gives an opportunity for one aspect of a problem to be studied in some depth within a limited time scale". [9]
A case study is an in-depth, detailed examination of a particular case (or cases) within a real-world context. [1] [2] For example, case studies in medicine may focus on an individual patient or ailment; case studies in business might cover a particular firm's strategy or a broader market; similarly, case studies in politics can range from a narrow happening over time like the operations of a ...
Case series have a descriptive study design; unlike studies that employ an analytic design (e.g. cohort studies, case-control studies or randomized controlled trials), case series do not, in themselves, involve hypothesis testing to look for evidence of cause and effect (though case-only analyses are sometimes performed in genetic epidemiology ...
An embedded case study is a case study containing more than one sub-unit of analysis (Yin, 2003). Similar to a case study, an embedded case study methodology provides a means of integrating quantitative and qualitative methods into a single research study (Scholz & Tietje, 2002; Yin 2003). However, the identification of sub-units allows for a ...
Prospective cohort studies are typically ranked higher in the hierarchy of evidence than retrospective cohort studies [3] and can be more expensive than a case–control study. [4] One of the advantages of prospective cohort studies is that they can help determine risk factors for being infected with a new disease because they are a ...
Because it only studies one case, so it is very up-close, in-depth. It contains high levels of internal validity (the extent to which one is able to say that no other variables except the one being studied caused the result), but the external validity is low. Customer behaviour is a good example for qualitative market research.
In design of experiments, single-subject curriculum or single-case research design is a research design most often used in applied fields of psychology, education, and human behaviour in which the subject serves as his/her own control, rather than using another individual/group. Researchers use single-subject design because these designs are ...