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Data analysis is a process for obtaining raw data, and subsequently converting it into information useful for decision-making by users. [1] Data is collected and analyzed to answer questions, test hypotheses, or disprove theories. [11] Statistician John Tukey, defined data analysis in 1961, as:
Chief analytics officer (CAO) is a job title for the senior manager responsible for the analysis of data within an organization, such as a listed company or an educational institution. The CAO often reports to the chief executive officer .
The difficulty in ensuring data quality is integrating and reconciling data across different systems, and then deciding what subsets of data to make available. [ 3 ] Previously, analytics was considered a type of after-the-fact method of forecasting consumer behavior by examining the number of units sold in the last quarter or the last year.
Data analysis focuses on the process of examining past data through business understanding, data understanding, data preparation, modeling and evaluation, and deployment. [8] It is a subset of data analytics, which takes multiple data analysis processes to focus on why an event happened and what may happen in the future based on the previous data.
For example, a data analyst might analyze sales data to identify trends in customer behavior and make recommendations for marketing strategies. [37] Data science, on the other hand, is a more complex and iterative process that involves working with larger, more complex datasets that often require advanced computational
Business analyst word cloud indicating some aspects of the business analyst profession (Flickr) A business analyst (BA) is a person who processes, interprets and documents business processes, products, services and software through analysis of data.
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Business intelligence (BI) consists of strategies, methodologies, and technologies used by enterprises for data analysis and management of business information. [1] Common functions of BI technologies include reporting, online analytical processing, analytics, dashboard development, data mining, process mining, complex event processing, business performance management, benchmarking, text ...