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The term "sports-based youth development program" was coined in 2006 at a summit sponsored by Harvard University's Program in Education, Afterschool and Resiliency (PEAR), Positive Learning Using Sports (PLUS), and the Vail Leadership Institute. SBYD programs were defined as programs that “use a particular sport… to facilitate learning and ...
The United Nations Office on Sport for Development and Peace (UNOSDP) was introduced by Kofi Annan in 2001. Its mandate was to coordinate the efforts undertaken by the United Nations in promoting sport in a systematic and coherent way as a means to contribute to the achievement of development and peace.
Sport management is the field of business dealing with sports and recreation. [1] Sports management involves any combination of skills that correspond with planning, organizing, directing, controlling, budgeting, leading, or evaluating of any organization or business within the sports field. [2]
Firstly project sponsorship includes the identification and definition of the project whereas project management is concerned with delivering a project that is already defined, if only quite loosely. Secondly the project sponsor is responsible for the project’s business case and should not hesitate to recommend cancellation of the project if ...
Supported with National Lottery (United Kingdom) and Sport England funding, and powered by content from the Digital Marketing Institute, The CIMSPA Digital Marketing Hub was made to help people and organisations improve how they apply digital marketing tools and techniques, to encourage more people to play sport and be active.
The International Journal of Sports Marketing & Sponsorship is a quarterly peer-reviewed academic journal covering issues related to the marketing of sports that was established in 1999. Since 2004 it has been published by International Marketing Reports.
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Sponsorship of an automotive company (Mercedes-Benz) in equestrian sports. Series sponsor is the highest status of sponsorship. Often the name and the logo of the sponsor is incorporated into the title of the series (NASCAR Cup Series). This status also allows companies to have a decisive voice on the issue of presence among sponsors of other ...