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In 1879 the Sola family sold its interests to the remaining partners, who renamed the company Martini & Rossi, as it stands today. The brand may have given the American martini vermouth and gin cocktail its name (an early recipe for which is known from 1888), though other speculations on the cocktail's etymology exist.
In 1863, they changed the name to Martini, Sola & Cia. The Sola family sold out in 1879, and the company became known as Martini & Rossi. [2] 1892 – The business is taken over by Rossi's four sons. 1929 – The Martini Ball & Bar logo is registered for the first time. 1930 – Rossi's grandsons take over control of the company. [3]
Alessandro Martini. Alessandro Martini (16 May 1812 – 14 March 1905) [1] was an Italian businessman, founder of one of the most important vermouth companies in the world, Martini & Rossi, which produces the Martini vermouth. In 1830 he purchased a small wine company situated very close to Turin. In 1847 several Italian businessmen started ...
Simonson says the martini was probably named after a vermouth company. It was invented in America in the 1870s or '80s when bartenders mixed gin with vermouth, a fortified wine made with herbs and ...
The Martini business model was to produce large quantities of many different wines, mostly red, and sell them at modest prices. This was a disadvantage by the 1980s and 1990s, when white wine was more popular and pricier wines were selling well. The fourth generation of the Martini family was not interested in working in the winery.
A wet martini contains more vermouth; a 50-50 martini uses equal amounts of gin and vermouth. An upside-down or reverse martini has more vermouth than gin. [23] A dirty martini contains a splash of olive brine or olive juice and is typically garnished with an olive. [24] An extra dirty martini typically contains twice the amount of olive brine ...
[6] The book contained two recipes for a Manhattan, one of which called for 2 dashes of curaçao, 2 dashes of Angostura bitters, 1/2 a wine-glass whisky and 1/2 a wine-glass of Italian vermouth. A later 1888 guide by Harry Johnson, the New and Improved Illustrated Bartender's Manual , listed a drink that may have been incorrectly spelled as the ...
Johannes Martini (1440–1498), Franco-Flemish composer; Johannes Martini (painter) (1866–1935), German oil painter and graphic artist; Leandro Martini (born 1974), Argentine football manager and former player; Martino Martini (1614–1661), Italian Jesuit missionary and cartographer of China; Mauro Martini (born 1964), Italian race car driver