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  2. Lighthouse (software) - Wikipedia

    en.wikipedia.org/wiki/Lighthouse_(software)

    Lighthouse aims to help web developers, the tool can be run by using Chrome browser extension or by using terminal (command) for batch auditing a list of URLs. Google's recommendation is for using the online version of Page Speed Insights as of 15th May 2015. [4]

  3. Cost per mille - Wikipedia

    en.wikipedia.org/wiki/Cost_per_mille

    This monetization model is used by Google to rank site-targeted CPM ads (in the Google content network) against keyword-targeted CPC ads (Google AdWords PPC) in their hybrid auction. [ 2 ] [ 3 ] In internet marketing, effective cost per mille is used to measure the effectiveness of a publisher's inventory being sold (by the publisher) via a CPA ...

  4. Ad blocking - Wikipedia

    en.wikipedia.org/wiki/Ad_blocking

    At the beginning of 2018, Google confirmed that the built-in ad blocker for the Chrome/Chromium browsers would go live on 15 February: [54] this ad blocker only blocks certain ads as specified by the Better Ads Standard [55] (defined by the Coalition for Better Ads, in which Google itself is a board member [56]). This built-in ad blocking ...

  5. uBlock Origin - Wikipedia

    en.wikipedia.org/wiki/UBlock_Origin

    uBlock Origin (/ ˈ j uː b l ɒ k / YOO-blok [5]) is a free and open-source browser extension for content filtering, including ad blocking.The extension is available for Firefox and Chromium-based browsers (such as Chrome, Edge, Brave, and Opera).

  6. Browser extension - Wikipedia

    en.wikipedia.org/wiki/Browser_extension

    A browser extension is a software module for customizing a web browser. Browsers typically allow users to install a variety of extensions, including user interface modifications, cookie management, ad blocking, and the custom scripting and styling of web pages.

  7. AdBlock - Wikipedia

    en.wikipedia.org/wiki/AdBlock

    AdBlock is an ad-blocking browser extension for Google Chrome, Apple Safari (desktop and mobile), Firefox, Samsung Internet, Microsoft Edge and Opera. [4] [5] AdBlock allows users to prevent page elements, such as advertisements, from being displayed. It is free to download and use, and it includes optional donations to the developers. [6]

  8. Commercialization of the Internet - Wikipedia

    en.wikipedia.org/wiki/Commercialization_of_the...

    These ads are usually sponsored or paid for, also known as CPC, cost-per-click. [32] Commonly seen on popular search engines such as Google and Bing , these ads don't just stop at search engines, but extend to their partner sites, such as Yahoo , YouTube , and shopping. [ 32 ]

  9. Adblock Plus - Wikipedia

    en.wikipedia.org/wiki/Adblock_Plus

    Adblock Plus (ABP) is a free and open-source [11] [12] browser extension for content-filtering and ad blocking.It is developed by Eyeo GmbH, a German software company.The extension has been released for Mozilla Firefox (including mobile), [13] Google Chrome, Internet Explorer, Microsoft Edge, Opera, Safari, Yandex Browser, and Android.