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Fig.1: Wineglass model for IMRaD structure. The above scheme shows how to line up the information in IMRaD writing. It has two characteristics: the first is its top-bottom symmetric shape; the second is its change of width, meaning the top is wide, and it narrows towards the middle, and then widens again as it goes down toward the bottom.
The earliest research into business intelligence focused in on unstructured textual data, rather than numerical data. [8] As early as 1958, computer science researchers like H.P. Luhn were particularly concerned with the extraction and classification of unstructured text. [8]
Structured data is semantically well-defined data from a chosen target domain, interpreted with respect to category and context. Information extraction is the part of a greater puzzle which deals with the problem of devising automatic methods for text management, beyond its transmission, storage and display.
Knowledge extraction is the creation of knowledge from structured (relational databases, XML) and unstructured (text, documents, images) sources.The resulting knowledge needs to be in a machine-readable and machine-interpretable format and must represent knowledge in a manner that facilitates inferencing.
Volume of data – As stated earlier, up to 85% of all data exists as semi-structured data. Couple that with the need for word-to-word and semantic analysis. Searchability of unstructured textual data – A simple search on some data, e.g. apple, results in links where there is a reference to that precise search term.
Data science is an interdisciplinary academic field [1] that uses statistics, scientific computing, scientific methods, processing, scientific visualization, algorithms and systems to extract or extrapolate knowledge and insights from potentially noisy, structured, or unstructured data.
Relate unstructured text with structured data such as dates, numbers or categorical data for identifying temporal trends or differences between subgroups or for assessing relationship with ratings or other kind of categorical or numerical data. Visualization tools to visualize and interpret text analysis results: Dendrogram with optional bar chart
The term text analytics also describes that application of text analytics to respond to business problems, whether independently or in conjunction with query and analysis of fielded, numerical data. It is a truism that 80% of business-relevant information originates in unstructured form, primarily text. [8]