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  2. Technological change - Wikipedia

    en.wikipedia.org/wiki/Technological_change

    Technological change (TC) or technological development is the overall process of invention, innovation and diffusion of technology or processes. [1] [2] In essence, technological change covers the invention of technologies (including processes) and their commercialization or release as open source via research and development (producing emerging technologies), the continual improvement of ...

  3. Merchandising - Wikipedia

    en.wikipedia.org/wiki/Merchandising

    A coffee mug is a classical merchandising article employed by a broad range of entities from very small businesses up to multinational companies like IBM, and is also frequently used by musical groups. Merchandising is any practice which contributes to the sale of products ("merch" colloquially) to a retail consumer. At a retail in-store level ...

  4. Category management - Wikipedia

    en.wikipedia.org/wiki/Category_management

    Category management is a retailing and purchasing concept in which the range of products purchased by a business organization or sold by a retailer is broken down into discrete groups of similar or related products. These groups are known as product categories (examples of grocery categories might be: tinned fish, washing detergent, toothpastes).

  5. Technology management - Wikipedia

    en.wikipedia.org/wiki/Technology_management

    Technology forecasting - the identification of possible relevant technologies for the organization, such as technology scouting. Technology roadmap - mapping technologies to business and market needs. Technology project portfolio (a set of projects under development) and technology portfolio (a set of technologies in use).

  6. Technological innovation - Wikipedia

    en.wikipedia.org/wiki/Technological_innovation

    Technological Innovation however focuses on the technological aspects of a product or service rather than covering the entire organization business model. It is important to clarify that Innovation is not only driven by technology , but can also be driven by various other factors, including market demand , social and environmental factors , and ...

  7. Digital transformation - Wikipedia

    en.wikipedia.org/wiki/Digital_transformation

    Digital transformation (DT) is the process of adoption and implementation of digital technology [1] [2] [3] by an organization in order to create new or modify existing products, services and operations by the means of translating business processes into a digital format.

  8. Marketing communications - Wikipedia

    en.wikipedia.org/wiki/Marketing_communications

    With growing technology and techniques, the direct participation of customers is made. This is done by including their ideas and creations in product development and brand promotion. Successful branding involves targeting audiences who appreciate the organization's mission and vision, business values and marketing program.

  9. Outline of technology - Wikipedia

    en.wikipedia.org/wiki/Outline_of_technology

    Fish are normally caught in the wild. Techniques for catching fish include hand gathering, spearing, netting, angling and trapping. Fisheries – a fishery is an entity engaged in raising or harvesting fish which is determined by some authority to be a fishery. According to the FAO, a fishery is typically defined in terms of the "people ...