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H & M Hennes & Mauritz AB, commonly known by its brand name H&M, is a Swedish multinational fashion retailer headquartered in Stockholm. Known for its fast fashion business model, H&M sells clothing, accessories, and homeware. The company has a significant global presence, operating thousands of stores across 75 geographical markets and ...
The brand is described as "creating contemporary minimalist collections for mid-range prices" [2] for women and men. COS is an abbreviation of “Collection of Style.” The brand advertises a design ethos of pieces made to last beyond the season with a focus on craftsmanship, what of using sustainably sourced materials for its products. [3]
In 2009 Versace and H&M released a new line for H&M's stores, including men's and women's clothing and home items, such as pillows and blankets. [50] In 2015 Versace collaborated with dancer Lil Buck to release a line of sneakers. [51] In 2015, Donatella Versace was featured in Riccardo Tisci's Givenchy campaign. [52]
From 2008 to 2017, Giambattista Valli was Creative Director of Moncler Gamme Rouge, reimagining refined activewear design for the brand, including a focus on women’s puffer jackets. [19] Immediately after, the Giambattista Valli brand launched their 2017 activewear capsule collection, including coats, puffer jackets, sweatshirts and track suits.
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The collaboration involved H&M's head of design, Margareta Van Den Bosch and Madonna commented "I've made no secret of my love for fashion and trends. Working with Margareta and H&M was an exciting and new creative challenge for me. I'm really happy with the results and look forward to wearing M by Madonna along with the rest of the world." [5]
Italy ASICS: 1949 Japan: aussieBum: 2001 Australia Baci Lingerie: 2009 United States Bare Necessities: 1998 United States Billabong: 1973 Australia Björn Borg: 1997 Sweden Bravissimo: 1995 England Catalina Swimwear: 1907 United States Chantelle (lingerie) 1876 France Curvy Kate: 2009 England Deus Ex Machina: 2006 Australia: Diapolo: 1997 ...
Between 1960 and 1979, the company rapidly expanded, with 42 stores across Europe, and began producing clothing for women, men, and children. [15] The foundation for expansion into the global market was laid in the 1980s when H&M acquired Rowells, a Swedish mail order company, and used its networks to sell fast fashion by catalog and mail order ...
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