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2. Direct marketing - Wikipedia

   en.wikipedia.org/wiki/Direct_marketing

   v. t. e. Direct marketing is a form of communicating an offer, where organizations communicate directly to a pre-selected [1] customer and supply a method for a direct response. Among practitioners, it is also known as direct response marketing. In contrast to direct marketing, advertising is more of a mass-message nature.

3. Mobile marketing - Wikipedia

   en.wikipedia.org/wiki/Mobile_marketing

   Mobile marketing is a multi-channel online marketing technique focused at reaching a specific audience on their smartphones, feature phones, tablets, or any other related devices through websites, e-mail, SMS and MMS, social media, or mobile applications. [1]

4. Text messaging - Wikipedia

   en.wikipedia.org/wiki/Text_messaging

   Text messaging. A text message using SMS – the 160 character limit and difficulty of typing on feature phone keypads led to the abbreviations of "SMS language". The word "lol" sent via iMessage. Text messaging, or texting, is the act of composing and sending electronic messages, typically consisting of alphabetic and numeric characters ...

5. Direct text marketing - Wikipedia

   en.wikipedia.org/wiki/Direct_Text_Marketing

   Direct Text Marketing. Direct text marketing is a form of SMS marketing. This includes using a medium which involves text messaging over a mobile device and can be done from a mobile phone or in bulk using an SMS Aggregator and distributor online. Some businesses provide the entire service including creating the messages and sending them via an ...

6. Mobile advertising - Wikipedia

   en.wikipedia.org/wiki/Mobile_advertising

   t. e. Mobile advertising is a form of advertising via mobile (wireless) phones or other mobile devices. It is a subset of mobile marketing, mobile advertising can take place as text ads via SMS, or banner advertisements that appear embedded in a mobile web site. It is estimated that U.S. mobile app-installed ads accounted for 30% of all mobile ...

7. Digital marketing - Wikipedia

   en.wikipedia.org/wiki/Digital_marketing

   Strategy Planning. Digital marketing planning is a term used in marketing management. It describes the first stage of forming a digital marketing strategy for the wider digital marketing system. The difference between digital and traditional marketing planning is that it uses digitally based communication tools and technology such as Social ...