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Close up of an extra fine roller ball pen next to something written with it. There are two main types of roller ball pens: liquid-ink pens and gel-ink pens.The "liquid-ink" type uses an ink and ink-supply system similar to a fountain pen, and they are designed to combine the convenience of a ballpoint pen with the smooth "wet ink" effect of a fountain pen.
In 1961, the Bic Orange was introduced, featuring a fine 0.8 mm (0.031 in) point and an orange barrel instead of a translucent one. Bic manufactures this pen in its own plants in Europe. In September 2006, the Bic Cristal was declared the best selling pen in the world after the 100 billionth was sold. [10]
In 1969, Bic launched its advertising campaign in the United States. A year later, the four-color Bic was launched. The four-color pen allowed one to change the ink color without changing the pen. [13] Bic's ability to mass produce the manufacturing of their pens resulted in low prices. [14] The Conté company was acquired by BIC in 1979. [15]
Ink cartridges are typically priced at $13 to $75/US fl oz ($1,664 to $9,600/US gal; $440 to $2,536/L) of ink, [15] meaning that refill cartridges sometimes cost a substantial fraction of the cost of the printer. To save money, many people use compatible ink cartridges from a vendor other than the printer manufacturer [citation needed].
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