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  2. Data management platform - Wikipedia

    en.wikipedia.org/wiki/Data_management_platform

    Data management platform. A data management platform ( DMP) is a software platform used for collecting and managing data. DMPs allow businesses to identify audience segments, which can be used to target specific users and contexts in online advertising campaigns. They may use big data and artificial intelligence algorithms to process and ...

  3. Demand-side platform - Wikipedia

    en.wikipedia.org/wiki/Demand-side_platform

    Online advertising serving process. The functionality of the DSP often depends on the format of the media. For example, DSPs that advertise online can see how people behave after viewing an ad, whereas this is not possible in outdoor advertising or television and radio, where the advertising constitutes a one-to-many approach.

  4. Personalized marketing - Wikipedia

    en.wikipedia.org/wiki/Personalized_marketing

    Personalized marketing. Personalized marketing, also known as one-to-one marketing or individual marketing, is a marketing strategy by which companies leverage data analysis and digital technology to deliver individualized messages and product offerings to current or prospective customers. Advancements in data collection methods, analytics ...

  5. Data management plan - Wikipedia

    en.wikipedia.org/wiki/Data_management_plan

    Data management plan. A data management plan or DMP is a formal document that outlines how data are to be handled both during a research project, and after the project is completed. [1] The goal of a data management plan is to consider the many aspects of data management, metadata generation, data preservation, and analysis before the project ...

  6. These are the best debt relief options — which is right for you?

    www.aol.com/finance/different-debt-relief...

    A DMP is a three-to-five-year plan designed to help you exit debt sooner. You will make a monthly payment to the agency, which will pay your creditors. The agency may be able to negotiate lower ...

  7. List of generic and genericized trademarks - Wikipedia

    en.wikipedia.org/wiki/List_of_generic_and...

    The term "superglue" is often used informally as a verb or noun, but is still a trademark (US) Super Heroes Superhero: DC Comics, Marvel Comics: The two-word version of the term is a joint trademark co-owned by DC Comics and Marvel Comics. Tannoy: Public-address (PA) system Tannoy Ltd. UK usage: Targa top: Semi-convertible hard roof panel Porsche

  8. Marketing automation - Wikipedia

    en.wikipedia.org/wiki/Marketing_automation

    t. e. Marketing automation refers to software platforms and technologies designed for marketing departments and organizations automate repetitive tasks [1] and consolidate multi-channel (email, SMS, chatbot, social media) interactions, tracking and web analytics, lead scoring, campaign management and reporting into one system. [2]

  9. Digital media player - Wikipedia

    en.wikipedia.org/wiki/Digital_media_player

    A digital media player in the form of a set-top box, pictured with its remote control. A digital media player (also known as a streaming device or streaming box) [1] is a type of consumer electronics device designed for the storage, playback, or viewing of digital media content. They are typically designed to be integrated into a home cinema ...