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Bob Giraldi was the director of the Michael Jackson: Pepsi New Generation ad that was released in 1984. [7] During the shooting of the commercial, an accident with the pyrotechnics caused Jackson's hair to light on fire and caused second-degree burns to his scalp. [8]
1.4 Pepsi incident, "We Are the World" and other commercial activities (1984–1985) ... Michael Joseph Jackson (August 29, 1958 – June 25, 2009) ...
During filming of one of the two commercials, Michael suffered second and third degree burns on his scalp when a pyrotechnic effect malfunctioned, catching his hair on fire. Many people, including friends and associates of Michael, believe this incident is what sparked his later problems with prescription drug abuse. [11] [12] [13] [14]
Michael, the upcoming movie about Michael Jackson made in cooperation with his family, is reportedly in need of a major overhaul due to unforeseen legal reasons. According to a Jan. 23 report from ...
The first international popstar to become a spokesperson for the drink was Michael Jackson, who along with his brothers (The Jackson 5) advertised Pepsi for "the new generation" in an advertisement featuring a reworking of his song "Billie Jean". However, when filming a second advertisement in 1984, a pyrotechnics stunt went wrong and badly ...
American singer Michael Jackson first faced allegations of child sexual abuse in 1993. Evan Chandler, a dentist and screenwriter based in Los Angeles, accused Jackson of sexually abusing Chandler's 13-year-old son, Jordan. Jackson had befriended Jordan after renting a vehicle from Jordan's stepfather.
Following an incident in 1984 in which Jackson received second and third degree burns to his scalp while filming a commercial for the tour's sponsor, Pepsi, he donated his $1.5 million settlement from Pepsi to the hospital where he had been treated, Brotman Medical Center in Culver City, California; its Michael Jackson Burn Center was named in ...
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