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Emergent norm theory allows for both positive and negative mob types, as the distinctive characteristics and behaviors of key figures can be positive or negative in nature. An antisocial leader can incite violent action, but an influential voice of non-violence in a crowd can lead to a mass sit-in. [ 4 ] When a crowd described as above targets ...
Motivation crowding theory is the theory from psychology and microeconomics suggesting that providing extrinsic incentives for certain kinds of behavior—such as promising monetary rewards for accomplishing some task—can sometimes undermine intrinsic motivation for performing that behavior.
The Wisdom of Crowds: Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations, published in 2004, is a book written by James Surowiecki about the aggregation of information in groups, resulting in decisions that, he argues, are often better than could have been made by any single member of the group.
Crowd manipulation is the intentional or unwitting use of techniques based on the principles of crowd psychology to engage, control, or influence the desires of a crowd in order to direct its behavior toward a specific action. [1]
Shielded by anonymity, large numbers of people abandon personal responsibility and surrender to the contagious emotions of the crowd. A crowd thus assumes a life of its own, stirring up emotions and driving people toward irrational, even violent action. [10] Le Bon's theory, although one of the earliest explanations of crowd behavior, is still ...
The general characteristics of crowds are to be met with in parliamentary assemblies: intellectual simplicity, irritability, suggestibility, the exaggeration of the sentiments and the preponderating influence of a few leaders…It is terrible at times to think of the power that strong conviction combined with extreme narrowness of mind gives a ...
In such an integrated framework proposed by Ebner et al., idea competitions and virtual communities are combined to better realize the potential of the collective intelligence of the participants, particularly in open-source R&D. [179] In management theory the use of collective intelligence and crowd sourcing leads to innovations and very ...
Herd mentality is the tendency for people’s behavior or beliefs to conform to those of the group they belong to. The concept of herd mentality has been studied and analyzed from different perspectives, including biology, psychology and sociology.