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Telecaster Custom was introduced just around the time that Fender began to lose its reputation as a quality instrument company. Blighted with Fender's allegedly unstable 3 bolt adjustable neck joint and the characteristic 1970's style “notchless” upper cutaway, the Custom was also tarnished by negative perceptions surrounding the Pre/Post-CBS quality control debate.
The Fender Custom Shop is a division of Fender Musical Instruments Corporation, housed within its headquarters complex in Corona, Riverside County, California.The Fender Custom Shop produces special-order guitars for customers through a Custom Shop dealer network, creates limited edition high end quality guitars, builds limited edition amplifiers, and does some research & design for the parent ...
The 60s Telecaster Custom was made from 1996 to 1998; in addition, a '60 Telecaster Custom replica was made from 2003 to 2004. The '62 Telecaster Custom is still currently made, with production starting in 1999. The '63 Telecaster is a custom shop guitar produced from 1999 to the present day.
The Fender J5 Telecaster is John 5's signature model Telecaster, and was designed in part by John 5 himself.The prototype built by Fender Custom Shop Artist Relations representative Alex Perez has served as John 5's main guitar since around 2003.
Electric guitar models no longer in mainstream production: Fender Bronco [10] (Lives on through Squier as a bass guitar); Fender Bullet [11] (lives on through Squier); Fender Coronado [12]
The original Custom Shop Cabronita was introduced in 2009 and called La Cabronita and was a made to order, Custom Shop built guitar. Custom Shop guitars are built in Fender's Corona, California factory. They represent Fender's highest quality, and fetch prices considerably higher than their standard OEM models.
The Fender Custom Shop manufactures a 1959 Esquire reproduction as part of its "Time Machine" series, which is distinguished by its top-loading bridge design. It is also notable that the Avril Lavigne signature Telecaster sold under the "Squier by Fender" brand resembles an Esquire in having only one pickup.
Green also approached Fender again, and the Fender Custom Shop began producing a Clarence White signature model custom Telecaster equipped with the Parsons/White StringBender. Around 200 were produced, and based on this success, Fender decided to mass-produce a similar model and call it the B-Bender.
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