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According to the Australian Business Deans Council, the journal in 2022 is an A-Level. [1] According to the Journal Citation Reports, the journal has a 2020 impact factor of 3.28, ranking it 100 out of 153 journals in the category "Business". [2] According to Research.com, the journal has a 2021-2022 Cite Score of 4.3 [3]
The Journal of Consumer Research is a bimonthly peer-reviewed academic journal covering research on the psychological aspects of consumer behavior. It was established in 1974 and originally published by University of Chicago Press .
Consumer behavior models – practical models used by marketers. They typically blend both economic and psychological models. They typically blend both economic and psychological models. In an early study of the buyer decision process literature, Frank Nicosia (Nicosia, F. 1966; pp 9–21) identified three types of buyer decision-making models.
Consumer behaviour is the study of individuals, groups, or organisations and all activities associated with the purchase, use and disposal of goods and services.It encompasses how the consumer's emotions, attitudes, and preferences affect buying behaviour.
See the consumer behaviour article for an overview. Consumer behaviour is a multidisciplinary field which is integral to industrial psychology and aspects of household economy studied in microeconomics. Consumer behaviour also means the actions shown by consumers while making decision to select household and consumer items.
Behavior change in consumption is a guiding principle for sustainable development policy. However, switching unsustainable consumer behaviors to sustainable ones is far from straightforward. Individual behaviors are rooted in social and institutional contexts. We are influenced by what others around us say and do and by institutional rules.
Variety seeking or variety-seeking buying behavior describes consumers' desire to search for ... An interdisciplinary review." Journal of Consumer research 9, no. 3 ...
Leigh McAlister is a professor of business marketing at The University of Texas at Austin and is an executive director of the Marketing Science Institute.She is known for her work on retailing, consumer behaviour and variety seeking buying behavior.