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Q: I recently booked a rental car with Dollar through Priceline. My car did not have a front or rear license plate, so I had to bring it back to the rental location that night.
The Federal Trade Commission announced a final rule banning ticketing and short-term rental companies from including hidden junk fees in their total price on Tuesday.
Priceline announced in May 2015 that it would invest an additional $250 million in Chinese online travel company Ctrip to tap the fast-growing China market. [12] Priceline officially ended its Name Your Own Price deals for flight bookings in 2016, [13] rental cars in 2018 [14] and hotels in 2020. [15]
The company started selling opaque hotels and rental cars a few months later. [citation needed] Package offerings started in 2003. In 2004, Hotwire began to offer select retail travel products. In June 2007, Hotwire removed all airfare booking fees. [citation needed]
Popularized by the reverse auction pioneer, Priceline.com, such pricing strategy asks consumers to 'name their own price' for various products and services like air tickets, hotels, rental cars, etc. [4] The first bid a consumer places and the subsequent bid increments express the consumer's willingness or unwillingness to haggle. "The economic ...
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