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  2. Forced free trial - Wikipedia

    en.wikipedia.org/wiki/Forced_Free_Trial

    A forced free trial is a direct-marketing technique, usually for goods sold by regular subscription, in which potential buyers are sent a number of free product sample, usually periodic publications. Often, publishers distribute free copies and the reader is not asked to subscribe.

  3. Cross-media marketing - Wikipedia

    en.wikipedia.org/wiki/Cross-media_marketing

    In addition, an email campaign will be sent to 100,000 men. "Andres and Henriette" In 2003, a financial marketing company in Denmark series on the internet entitled Anders and Henriette, as a cross-media marketing scheme to promote their financial assistance program. The production was about a young couple that was going to live together.

  4. Direct marketing - Wikipedia

    en.wikipedia.org/wiki/Direct_marketing

    Direct marketing is a form of communicating an offer, where organizations communicate directly to a pre-selected customer and supply a method for a direct response. [1] Among practitioners, it is also known as direct response marketing. In contrast to direct marketing, advertising is more of a mass-message nature.

  5. Email marketing - Wikipedia

    en.wikipedia.org/wiki/Email_marketing

    Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations. The term usually refers to ...

  6. Promotional merchandise - Wikipedia

    en.wikipedia.org/wiki/Promotional_merchandise

    Promotional merchandise are products branded with a logo or slogan and distributed at little or no cost to promote a brand, corporate identity, or event. Such products, which are often informally called promo products, swag [1] , or freebies (count nouns), are used in marketing and sales. Often they are of the tchotchke type.

  7. Remove Banner Ads with Ad-Free AOL Mail | AOL Products

    www.aol.com/products/utilities/ad-free-mail

    Ad-Free AOL Mail is only available when viewing email on the web from a computer or mobile device. If you access AOL Mail from the AOL Desktop software or mobile app, you will continue to see paid ...

  8. Promotional mix - Wikipedia

    en.wikipedia.org/wiki/Promotional_mix

    Activities identified as elements of the promotional mix vary, but typically include the following: Advertising is the paid presentation and promotion of ideas, goods, or services by an identified sponsor in a mass medium. Examples include print ads, radio, television, billboard, direct mail, brochures and catalogs, signs, in-store displays ...

  9. Purchase funnel - Wikipedia

    en.wikipedia.org/wiki/Purchase_funnel

    It is a subset of full funnel marketing, centered specifically on the conversion process. Lead Generation Funnel: Aimed at capturing the contact information of potential customers and converting them into qualified leads, this funnel often employs incentives like free e-books or webinars. Follow-up typically involves targeted communication ...

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