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Risk Everything was an advertisement campaign created for American sports apparel company Nike by the American advertising agency Wieden+Kennedy.The advertisement campaign, spanning radio, television, out-of-home, online advertising and print media, was specially made for the 2014 FIFA World Cup and starring well-known football players from national teams and clubs.
"Secret Tournament" (also known as "Scorpion KO" or "The Cage") was a Nike global advertising campaign coinciding with the 2002 FIFA World Cup. [1] With a marketing budget estimated at US$100 million, [2] the advert featured 24 top contemporary football players and former player Eric Cantona as the tournament "referee".
The Nike Football Academy was an English football academy funded and administered by Nike, Inc. The academy had a revolving squad of unsigned under-20 players and was run with the intention of helping them find a professional club. The academy was based at St George's Park National Football Centre. [2]
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Nike became the first NFL sponsor to react to President Trump's comments-- Nike said it supports the players' right to protest. By doing so, Nike took a risk with consumers.
"Bo Knows" was an advertising campaign for Nike cross-training shoes that ran in 1989 and 1990 and featured professional baseball and American football player Bo Jackson. It was also used as an advertising campaign for EA Sports' Madden NFL 22. Jackson was the first athlete in the modern era to play professional baseball and football in the ...
Minnesota Vikings quarterback Kirk Cousins wearing his team's Color Rush uniform in 2019. The NFL Color Rush was a promotion done in conjunction with the National Football League (NFL) and Nike that promotes so-called "color vs. color" matchups with teams in matchup-specific uniforms that are primarily one solid color with alternating colored accents, primarily airing on Thursday Night Football.
Personally, I’ve amassed a 17-pair sneaker collection, ranging from Nike Vaporflies to New Balance’s Y2K collaborations with Ganni (both editions)—and I still find myself making excuses to ...