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  2. Pancasila economics - Wikipedia

    en.wikipedia.org/wiki/Pancasila_economics

    Pancasila economics ( Indonesian: Ekonomi Pancasila ), also known as " Indonesian populist economics " ( Indonesian: Ekonomi kerakyatan Indonesia ), is an economic system which aims to reflect the five principles of Pancasila. [1] The term "Pancasila economy" first appeared in an article by Emil Salim in 1967. [2]

  3. Gustav Radbruch - Wikipedia

    en.wikipedia.org/wiki/Gustav_Radbruch

    University of Heidelberg. Profession. Lawyer, legal philosopher. Gustav Radbruch (21 November 1878 – 23 November 1949) was a German legal scholar and politician. He served as Minister of Justice of Germany during the early Weimar period. Radbruch is also regarded as one of the most influential legal philosophers of the 20th century.

  4. Horizontal and vertical market - Wikipedia

    en.wikipedia.org/wiki/Horizontal_and_vertical_market

    Horizontal and vertical market. The medicine industry is an example of a vertical market. A vertical market is a market in which vendors offer goods and services specific to an industry, trade, profession, or other group of customers with specialized needs. A horizontal market is a market in which a product or service meets the needs of a wide ...

  5. Encyclopedia - Wikipedia

    en.wikipedia.org/wiki/Encyclopedia

    Title page of Lucubrationes, 1541 edition, one of the first books to use a variant of the word encyclopedia in the title. An encyclopedia ( American English) or encyclopaedia ( British English) [ 1] is a reference work or compendium providing summaries of knowledge, either general or special, in a particular field or discipline. [ 2][ 3 ...

  6. Target market - Wikipedia

    en.wikipedia.org/wiki/Target_market

    A target market, also known as serviceable obtainable market ( SOM ), is a group of customers within a business 's serviceable available market at which a business aims its marketing efforts and resources. A target market is a subset of the total market for a product or service. The target market typically consists of consumers who exhibit ...

  7. Market research - Wikipedia

    en.wikipedia.org/wiki/Market_research

    Market research is an organized effort to gather information about target markets and customers. It involves understanding who they are and what they need. [ 1] It is an important component of business strategy [ 2] and a major factor in maintaining competitiveness. Market research helps to identify and analyze the needs of the market, the ...

  8. Distribution (marketing) - Wikipedia

    en.wikipedia.org/wiki/Distribution_(marketing)

    Distribution (or place) is one of the four elements of the marketing mix: the other three elements being product, pricing, and promotion . Decisions about distribution need to be taken in line with a company's overall strategic vision and mission. Developing a coherent distribution plan is a central component of strategic planning.

  9. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    Business and economics portal. v. t. e. CRM is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. [ 1] CRM systems compile data from a range of different communication channels, including a company's website, telephone (which many ...