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The Coca-Cola Company by this time had about 60.5% share of the Indian soft-drink market but found out that if it took out Thums Up, it would remain with only 28.7% of the market, hence Thums Up was re-launched, targeting 30- to 40-year-olds. The brand was re-positioned as a "manly" drink, drawing on its strong taste qualities. [12]
Liyo – One of the popular soft drink brands in Delhi & NCR. LMN – lemon drink produced by Parle Agro. Maaza – mango drink from Parle Bisleri bought by Coca-Cola. Mahaajan Beverages – carbonated Kokum drink. Mirinda – brand of fruity sodas in nine flavours distributed. Mishrambu - Badam Thandai Dry Fruit Concentrate.
Frooti Mango Frooti Aam Panna Frooti Zero. Frooti is a mango-flavoured drink sold in India. It is made with natural flavours and mango-concentrate. [ 1 ] It is the flagship product and most successful drink product made by Parle Agro. Frooti was launched in 1985 in Tetra Pak packaging, and is now also sold in PET bottles and rectangular shaped ...
Lassi – a popular, traditional, yogurt-based drink from Northern India. It is a blend of yogurt, water, spices and sometimes fruit. Traditional lassi (a.k.a., "salted lassi", or simply "lassi") is a savoury drink, sometimes flavoured with ground and roasted cumin. Sweet lassi, however, contains sugar or fruits, instead of spices.
Grape, Orange, Prince, Lemon and Pearl Soda. Website. www.artos.in. Artos is a regional soft drink and the first aerated soft drink in the state of Andhra Pradesh. [ 1 ] It was first named as "Ramachandra Raju soft drinks" and later renamed as "A.R Raju Tonics" and later converted into Artos. It was originated in Ramachandrapuram in East ...
Paper Boat. Paper Boat is a brand of traditional Indian beverages and foods produced and marketed by Hector Beverages, which is headquartered in Bengaluru, India. [ 1 ][ 2 ] Paper Boat was launched by Hector Beverages in August 2014. [ 3 ] It comprises traditional Indian drinks such as Aam Panna, Jaljeera and Aam Ras.
Coca-Cola India launched the 5by20 initiative in 2010, which is the company’s global program to economically empower 5 million women entrepreneurs across six industries by 2020. Coca-Cola India and NDTV launched the Support My School initiative in association with the UN-Habitat , Charities Aid Foundation (CAF) in 2011.
Duke and Sons Pvt. Ltd was an Indian manufacturing company based in Bombay. Established in 1889, Duke produced and marketed soft drinks. [1] It was originally owned by the Pandole family, a well-known Parsi business name. [2] In 1994, the company was acquired by Pepsi, which relaunched the Duke's brand in 2011 through its Indian subsidiary.