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Advertising slogans are short phrases used in advertising campaigns to generate publicity and unify a company's marketing strategy. The phrases may be used to attract attention to a distinctive product feature or reinforce a company's brand.
Reddy Kilowatt had acted as a cheerleader for energy consumption for more than half a century and his transformation to environmentalist was viewed skeptically by many. Conservation groups and editorial cartoonists began to appropriate the character in ironic and negative ways to satirize the energy industry, to the irritation of the company. [25]
The micro-moment is an event that changes the state of the appliance from inactive to active and helps in building users' energy consumption profiles according to their activities. Energy conservation can be achieved through user habits by following energy-saving recommendations at micro-moments.
Energy conservation is the act of using energy in a more efficient and effective manner. While any form of energy may be conserved, electricity is the type most commonly referred to in connection with conservation.
A slogan should be clear with a supporting message. Slogans, when combined with action, can provide an influential foundation for a cause to be seen by its intended audience. [17] Slogans, whether used for advertising purpose or social causes, deliver a message to the public that shapes the audiences' opinion towards the subject of the slogan.
Common energy efficiency label on appliances to indicate their energy efficiency in a clear manner. Efficient energy use, or energy efficiency, is the process of reducing the amount of energy required to provide products and services. There are many technologies and methods available that are more energy efficient than conventional systems.
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Efficient energy use; Energy audit; Energy efficiency implementation; Energy recovery; Energy recycling; Energy saving lamp; Energy Star; Energy storage; Environmental planning; Environmental technology; Fossil fuel phase-out; Glass in green buildings; Green building and wood; Green building; Heat pump; List of low-energy building techniques ...
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