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Kimberly-Clark started delving into the diaper market in 1966. They introduced the Kimbies brand of diapers in 1968. Kimberly-Clark scientist Frederick J. Hrubecky [1] designed the initial diaper and was granted a patent in 1973.
Generic disposable diapers cost less per diaper, at an average price of $0.15 each, and the typical manufacturer's profit was about one cent per diaper. [58] However, the low-cost diapers needed to be changed more frequently, so the total cost savings was limited, as the lower cost per diaper was offset by the need to buy more diapers.
In the 1980s started the commercialization of air-laid paper, which gave better bulk, porosity, strength, softness, and water absorption properties compared with normal tissue paper. Also in the 1980s started the use of superabsorbents in diapers and reduced the need for fluff pulp and is now down to 15 grams or even less.
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The size 6 diapers were billed for growing toddlers. Huggies also introduced a size 6 diaper at this time. [5] In 2018 the company launched its newest diaper line called Pampers Pure [6] which was designed without chlorine bleaching, fragrance, lotion, parabens, natural rubber latex and 26 allergens identified by the European Union. [7]
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