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In telecommunications, a message exchange pattern (MEP) describes the pattern of messages required by a communications protocol to establish or use a communication channel. The communications protocol is the format used to represent the message which all communicating parties agree on (or are capable to process).
The SMCR model influenced the development of later models, often in the form of extensions to it. Marshall McLuhan extended the SMCR model by including interpretation as one of the steps of the receiver. [4] Gerhard Maletzke applied the SMCR model to mass communication in his 1978 book The Psychology of Mass Communication.
Com4Imple: Communication for Implementation facilitates the implementation of development aid on developing countries by explaining development programmes to local populations. Com4Power : Communication for Empowerment gives power to local population to report on the implementation of the development aid they receive from donor countries.
The four-sides model (also known as communication square or four-ears model) is a communication model postulated in 1981 by German psychologist Friedemann Schulz von Thun. According to this model every message has four facets though not the same emphasis might be put on each.
Many models of communication include the idea that a sender encodes a message and uses a channel to transmit it to a receiver. Noise may distort the message along the way. The receiver then decodes the message and gives some form of feedback. [1] Models of communication simplify or represent the process of communication.
SBCC by health practitioner SBCC on the Development-Entertainment spectrum.. Social and behavior change communication (SBCC), often also only "BCC" or "Communication for Development (C4D)" is an interactive process of any intervention with individuals, group or community (as integrated with an overall program) to develop communication strategies to promote positive behaviors which are ...
[4] [5] Later, Wilbur Schramm introduced a model that identified multiple variables in communication which includes the transmitter, encoding, media, decoding, and receiver. [ 6 ] In Berlo's SMCR model, the sender is one who sends the message, the receiver receives the message, which is transmitted through the channel where disturbances might ...
Communication for Development — as a process of dialogue, information sharing and building mutual understanding — is a powerful tool to promote the efficiency and effectiveness of development interventions, to assess and mitigate the political and social risks of those interventions and to build social ownership and sustainability.