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"Live for Now", also known as "Live for Now Moments Anthem", [2] is a 2017 short film commercial for Pepsi by PepsiCo featuring Kendall Jenner and the song "Lions" by Skip Marley. According to a statement from PepsiCo, the ad’s purpose was initially to reach millennials and “to project a global message of unity, peace, and understanding."
Read more: Kendall Jenner Pepsi Ad Falls Flat, Social Media Erupts in Mockery, Derision and Outrage The strangeness of the apology set off a mini-storm on Twitter (again) and left people wondering ...
Pepsi spoke out on Wednesday in response to backlash to their controversial Pepsi commercial starring Kendall Jenner. Kendall Jenner Pepsi commercial pulled from air: 'Clearly, we missed the mark ...
Pepsi pulled the ad within a day, and apologized to Jenner for putting her in this position. She was reportedly "devastated" by the ad, although she "had the right to approve the ad before it was released". According to the same source, Jenner's contract with Pepsi prohibited her from commenting on the fallout. [185]
Kendall Jenner broke down in tears on Sunday night's 'Keeping Up With the Kardashians' premiere when talking about her Pepsi controversy.
Nicole Bradley, public relations manager of Pepsi, clarified that the company's relationship with West had not changed and their marketing will continue as planned. In 2017, model and television personality Kendall Jenner starred in a commercial premiering the week of April 1 which caused much controversy over social media. [5]
Madonna took to Twitter on Wednesday to shade Pepsi following its controversial commercial starring Kendall Jenner decades after they pulled her own ad.
Pepsi and Kendall Jenner both later apologized for the insensitive ad and it was taken down. [36] Common complaints against the ad were that it was "co-opting protest movements for profit" [ 37 ] and demonstrated the " white savior " trope in a way that trivialized the movement against police brutality.