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  2. SWOT analysis - Wikipedia

    en.wikipedia.org/wiki/SWOT_analysis

    SWOT has been described as a "tried-and-true" tool of strategic analysis, [3] but has also been criticized for limitations such as the static nature of the analysis, the influence of personal biases in identifying key factors, and the overemphasis on external factors, leading to reactive strategies. Consequently, alternative approaches to SWOT ...

  3. Qualitative research - Wikipedia

    en.wikipedia.org/wiki/Qualitative_research

    Qualitative research is a type of research that aims to gather and analyse non-numerical (descriptive) data in order to gain an understanding of individuals' social reality, including understanding their attitudes, beliefs, and motivation.

  4. Postqualitative inquiry - Wikipedia

    en.wikipedia.org/wiki/Postqualitative_inquiry

    The discourse about postqualitative inquiry arose from the question of “what comes next for qualitative research," [6] particularly regarding how to approach "a problem in the midst of inquiry” [7] in a way that allows new ideas to take shape from preconceived ones. St. Pierre suggested that being restricted to method conforms new research to the form of existing research, hindering ...

  5. Market research - Wikipedia

    en.wikipedia.org/wiki/Market_research

    SWOT analysis: SWOT is a written analysis of the Strengths, Weaknesses, Opportunities and Threats to a business entity. A SWOT may also be written up for the competition to understand how to develop the marketing and product mixes. The SWOT method helps to determine and also reassess strategies and analyze a business's processes.

  6. Sample size determination - Wikipedia

    en.wikipedia.org/wiki/Sample_size_determination

    Sample size determination or estimation is the act of choosing the number of observations or replicates to include in a statistical sample.The sample size is an important feature of any empirical study in which the goal is to make inferences about a population from a sample.

  7. Situation analysis - Wikipedia

    en.wikipedia.org/wiki/Situation_analysis

    A SWOT analysis looks at both current and future situations. The goal is to build on strengths as much as possible while reducing weaknesses. This analysis helps a company come up with a plan that keeps it prepared for a number of potential scenarios, as part of corporate planning or strategic planning

  8. Research design - Wikipedia

    en.wikipedia.org/wiki/Research_design

    There are many ways to classify research designs. Nonetheless, the list below offers a number of useful distinctions between possible research designs. A research design is an arrangement of conditions or collection. [5] Descriptive (e.g., case-study, naturalistic observation, survey) Correlational (e.g., case-control study, observational study)

  9. Research statement - Wikipedia

    en.wikipedia.org/wiki/Research_statement

    A research statement is a summary of research achievements and a proposal for upcoming research. It often includes both current aims and findings, and future goals. Research statements are usually requested as part of a relevant job application process, and often assist in the identification of appropriate applicants.