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A chief marketing officer (CMO), also called a chief brand officer (CBO), [1] [2] is a C-suite corporate executive responsible for managing marketing activities in an organization. The CMO leads brand management , marketing communications (including advertising , promotions and public relations ), market research , product marketing ...
Netflix named Saint John its new chief marketing officer on June 30, 2020, making her the third CMO for the company in 2019–2020. [27] She was the first Black C-level executive at Netflix. [28] Saint John replaced Jackie Lee-Joe, who left the company for personal reasons. Saint John started the new role in August 2020 [27] and departed in ...
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Chief marketing officer; Chief medical officer, the senior government official designated head of medical services; Chief merchandising officer; Collateralized mortgage obligation, a type of complex debt security
Chris Capossela (born 1969) is a former Microsoft executive who was its chief marketing officer for nearly all of the period from 2011 to 2023. [1] [2] Capossela's career at Microsoft includes roles as Bill Gates' speech assistant, Corporate Vice President of the Consumer Channels Group and marketing leadership of the company's Microsoft Office group. [3]
Marketing lingerie Victoria's Secret Fashion Show Edward G. Razek (born April 24, 1948) is an American businessperson known for his former role as the chief marketing officer [ 1 ] for L Brands where he developed the Victoria's Secret Angels and the company's annual fashion show .
At The Gap, Inc., Jones was executive vice president and chief marketing officer. He led the company's global marketing strategy in addition to store redesign and experience, and consumer communications. [5] Jones led a move toward Web-based marketing and helped create partnerships with iTunes, Kodak and Borders Books. [6]
As Unilever's Chief Marketing and Communications Officer, Weed sat on Unilever's executive board with the Marketing, Communications and Sustainable Business teams reporting to him. [citation needed] As CMCO, Weed pioneered new ways of integrating sustainability in business and led the creation of a "sustainable living plan". [7]