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Brian R. Niccol is an American businessman and the chairman and chief executive officer of Starbucks, a role which he started on September 9, 2024, replacing Laxman Narasimhan. He previously was chairman and CEO of Chipotle until August 31, 2024.
By the time Niccol transitioned to his role as Chipotle’s CEO in 2018, the fast-casual chain was beleaguered by the fallout from an E. coli outbreak that hospitalized 20 customers. As if the ...
Starbucks announced Tuesday that it has named Brian Niccol as its next chairman and CEO.Niccol, who has been the CEO of Chipotle since 2018, will join Starbucks on Sept. 9.Current Starbucks CEO ...
Starbucks is replacing CEO Laxman Narasimhan with Chipotle CEO Brian Niccol, who oversaw huge growth at the fast-casual food chain. Skip to main content. 24/7 Help. For premium support please call
In 2018, when Chipotle was reeling from multiple food poisoning outbreaks that had sickened 1,100 people, the company called Taco Bell CEO Brian Niccol to turn things around. As Chipotle's chairman and CEO, Niccol beefed up marketing and product innovation, added a loyalty program and improved store operations.
In February 2018, Chipotle announced that Taco Bell CEO Brian Niccol would replace Ells as CEO starting on March 5 while Ells would retain his chairman position. [45] Many industry analysts praised Niccol's appointment saying that Chipotle "needed new blood". [46] Chipotle stock went up $30.27, or 12.04%, as a result of the announcement.
Former Chipotle CEO Brian Niccol Starts at Starbucks This Week. How Quickly Can He Turn It Around? ... It has more than 10 times Chipotle's restaurant count at 39,000, and it has 381,000 workers ...
Niccol, who turned around Chipotle Mexican Grill before joining Starbucks, was hired away from the burrito chain in August to arrest Starbucks' decline. Wall Street was so relieved at the news ...