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Website matomo .org Matomo , [ 2 ] formerly Piwik (pronounced / ˈ p iː w iː k / ), is the most common free and open source web analytics application to track online visits to one or more websites and display reports on these visits for analysis.
Web tracking is the practice by which operators of websites and third parties collect, store and share information about visitors' activities on the World Wide Web.Analysis of a user's behaviour may be used to provide content that enables the operator to infer their preferences and may be of interest to various parties, such as advertisers.
As of 2014 the technique is widespread in many websites, used by at least a dozen high-profile web ads and user tracking suppliers. [ 11 ] In 2022, the capabilities of canvas fingerprinting were much deepened by taking minute differences between nominally identical units of the same GPU model into account.
A click path or clickstream is the sequence of hyperlinks one or more website visitors follows on a given site, presented in the order viewed. [citation needed] A visitor's click path may start within the website or at a separate third party website, often a search engine results page, and it continues as a sequence of successive webpages visited by the user.
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Website change detection allows interested parties to be alerted when a website has changed. A web crawler can periodically scan a website to see if any changes have occurred since its last visit. Reasons to track website changes include: Enhanced automation: Triggering in Event-driven programming
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