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IRI (Information Resources, Inc.) was a data analytics and market research company headquartered in the United States. The company provided clients with consumer, shopper, and retail market intelligence as well as analysis on consumer packaged goods (CPG), retail, and healthcare industries.
The current name, Circana, was adopted in 2023 after the company's merger with IRI. [ 2 ] NPD helps retailers, manufacturers, financial analysts, and the public sector measure performance, predict future performance, improve marketing and product development, and identify business and consumer trends and market opportunities.
All-commodity volume (ACV) is a weighted measure of product availability, or distribution, based on total store sales. In other words, ACV is the percentage of sales in all categories that are generated by the stores that stock a given brand (again, at least one SKU of that brand) (note: ACV can be expressed as a percentage or as a dollar value (total sales of stores carrying brand).
As the pandemic ebbs and flows, so does beauty’s resonance in the mass market. Data from IRI for the first quarter shows that while beauty in the mass market is capturing higher dollar sales ...
If you've been shopping in a big box retail store you've probably heard an announcement on the loudspeaker such as, "code yellow toys, code yellow toys." This "code" is one of many innocuous ...
One hundred percent of the market share in every industry is up for grabs. That's exciting, if you're a startup.
IRI (company) (formerly SymphonyIRI Group), a market research company Istituto per la Ricostruzione Industriale (Institute for Industrial Reconstruction), a former Italian industrial public group Italian Rotors Industries , a defunct Italian helicopter manufacturer
(Reuters) -After lackluster spending at U.S. stores on a deals-heavy Black Friday, retailers are pulling out all the stops with steep promotions and discounts on their websites and apps to entice ...